Social Search
Social search implies to the form of web search which is done on the basis of Social Graph of the user searching a particular item on the internet. Social search results are highly influenced by the content created or touched by the users in the social graph which are in stark contrast to the results got by the traditional algorithm based strategies of search engines in which more emphasize is given to the linking of the documents and to the analysis of the on-page text.
Social search combines regular algorithmic search results with those created through the social media activities done by your friends in online communities and social networks.
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