Your website needs de-cluttering time to time so as to improve its efficiency. I’m going to give you some ideas that you can implement on your website to improve its presence on the Web.
On-site dusting comprises the following steps:
Authorship: It is an extremely essential SEO action item. The role of Goggle authorship in your site’s ranking is vital than ever. Besides being a search engine optimization or SEO tactic, authorship operates as a conversion tactic. It is expected that SERPs with authorship facilitated get around 120% more clicks.
Pinterest Button: Surely your website is on Pinterest & you’re pinning, liking as well as commenting with your patrons. If you are not there on Pinterest, then hop on it as soon as possible. It is truly beneficial for you to add the Pin button to your site’s pages & or posts. At times, people love to pin stuffs, therefore make it an effortless task for them.
+1 Button: Going together with Google+ topic, make certain that you’ve a +1 button somewhere on your posts & or pages. You might be thinking why? Well, the simple funda is that Google’s Author Rank is utilizing +1 data as element of ranking. So over and above the marketing advantages of engagement, a simple +1 can support your site rank higher for keywords.
Open Graph: Open Graph is what allows specific titles, images and descriptions to show up on sites like Google Plus and Facebook. By implementing the same WordPress SEO by Yoast plugin, you can effectively specify your descriptions & image for each.
Metadata: Are you using a WordPress theme identical to ProBlogger & Copy blogger? If yes, then there are SEO Meta settings for each page & post on your site. It’s not my personal recommendation that you should use a theme’s SEO settings. However, I would love to go for WordPress SEO of Yoast. It is because besides facilitating Meta functionality, it includes Open Graph for social media as well as a page analysis characteristic that is outstanding.
Website Speed: Does your website load fast? Can you make it get loaded even faster? The implementation of Google speed Test tool helps you find what is slowing your website down. Sometimes small & simple changes add to your website’s speed. Page speed assists for search engine optimization & for user experience. The speed of your page should never be overlooked. Sometimes shared hosting can also congest the speed of your site.
Index Status: If you are preventing important pages being indexed by search engines, then go to Google and perform a search i.e. “site:isearchsolution.com”. With a search like that you can bring up every page indexed by Google on the domain listed. You can also log into your Google Webmaster Tools panel to see all the URLs indexed by Google.
Broken Links: Sign into your Bing or Google Webmaster Tools & search for any 404 errors that some into sight. Fix these broken links by creating new pages replacing them or redirect them to another page by implementing 301 redirects. (This plugin is meant for WordPress users.)
User Experience: In order to keep people visiting on your site you have to make sure your site is easy to browse. It is worth mentioning to use a related posts plugin that makes visible other elements that viewers may be interested in.
Off-Site Dusting:
Below mentioned are few elements that can do off your site to improve its visibility on the Web.
Guest Post: Writing a guest post on reputed sites will do manifold things for you. The two most widespread advantages are the relationships you build during the process & the capability to create a backlink to your site that helps with SEO.
Be Social: Though Author Rank is not 100%confirmed yet, however it is an unavoidable ranking system that will soon be seen on Google, and a type of it will wrap up on Bing sooner or later to summarize Author Rank, it is where Google employs a combination of its core SEO algorithm as well as Page Rank & merge it with the social activity surrounding your website.
So it’s new financial year and to make your site user engaging and lucrative, take a few hours & start cleaning up your website through iSearch Solution.